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Reviewer: Lee Lister
Location: United Kingdom
Bio: Lee Lister writes as The Biz Guru, for a number of web sites including www.BizGuru.us and www.Clikks.com where she sells her informational products.

With over 20 year’s management and business consultancy experience with businesses large and small as well as being a serial entrepreneur, she now helps others set up, develop and market their businesses.

If you would like more help and assistance in setting up your new business then visit www.startmynewbusiness... for advice and assistance.

We have a great entrepreneur ezine - send a blank email to biz_guru@aweber.com and receive our free ebook The Next Great Thing.

We believe that success is part inspiration and part perspiration mixed with a little bit of luck!
Reviewer Rank: 7
See All (29) reviews (94 helpful votes)

All My websites:

Great Informational Products - Home of the PowerPacks
Start My New Business
Marketing and Internet Marketing
Get Into Google Quick
Biz Guru - Business Planning & Strategy
Job Success
Article Writing PowerPack
Email Marketing PowerPack
Bid Management
Professional Training

1 of 15 people found the following review helpful:

Product Reviewed: The Encyclopedia of Free Online Advertising
By: Luke W Parker
Category: Free Downloads - All Members
Review Title: Very Solid Information
Date Reviewed: February 11, 2007
When looking at the amateurish book cover I was not expecting much - thinking it was another newbie's attemt. BUT this is good.

It is well written, very complete, informative and easy to follow.
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9 of 12 people found the following review helpful:

Product Reviewed: Internet Marketing Essentials
By: Tjin Aurelius
Category: Resell & Master Resell Right Packages - Gold Members
Review Title: Good Solid Information, BUT........
Date Reviewed: February 22, 2007
Reviewer: Lee Lister 
7 good ebooks, ranging from the short to very detailed. The Sales Letter one is particularly detailed and very useful. However I recognized at least 2 as rebadged PLR products - including the sales letter. This is a pity because it is far better to use parts of PLR products, restructure them and write your own information as well. In that way you get a brand new product - not a duplicate.
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2 of 2 people found the following review helpful:

Product Reviewed: 13 Mini Reports Volume 3
Category: Resell & Master Resell Right Packages - Gold Members
Review Title: Short but Sweet
Date Reviewed: February 22, 2007
Reviewer: Lee Lister 
These are a group of very short reports. About 3-4 pages of information. A couple of them as "same ol. same ol" but at least two of them are gems. The best use of these would be as give aways or list builders. No way would I resell these as they are not detailed enough. The radio one in particular was good information but left me wanting more information - annoying but a great list builder - providing you do know more about the subject.

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6 of 6 people found the following review helpful:

Product Reviewed: Confessions Of A Niche Marketing Maniac
By: Vondre' Whaley
Category: Ebooks - Silver & Gold Members
Review Title: I found this fascinating
Date Reviewed: February 23, 2007
Reviewer: Lee Lister 
Before I read this book - I thought it was going to be yet another book about finding a niche and setting up a small web site. BUT this has some interesting and facinating insights. This is finding REAL niches. I found it setting my mind racing as I worked my way through it. It is well written in a manner that gets you engrossed in it.

There is some standard stuff in there but also some very unique views on marketing. Going to have to print this one off to read it - and I rarely have to do that.
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5 of 12 people found the following review helpful:

Product Reviewed: Your Marketing Journal Business Coaching
By: Terry Telford and Richard Butler
Category: Free Downloads - All Members
Review Title: Some Interesting Stuff Here
Date Reviewed: February 28, 2007
Have not heard it all yet but so far very interesting. The audio's are quite long -1 hour plus - so you have put aside time to listen - or you could download the ebook or pay for a download.

One of the audios was a little quiet.

The one gripe is that the sign on asked for my SSN! That sends up a lot of red flags and if I did not know of the people - I would have left straight away. Perhaps they can take that box off the sign on page?
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4 of 4 people found the following review helpful:

Product Reviewed: How To Make Insane Profits With Resale Rights
By: Dirk Dupon
Category: Free Downloads - All Members
Review Title: Solid Newbie Information
Date Reviewed: March 04, 2007
Good solid information aimed at the newbie. Nothing much for a more experienced marketer - but that is not the market it is aimed at. I am not sure about the insane profits - seems a little over the top. Will be a good ebook to package with other ebooks aimed at the newbie as it answers the question "what do I do with all the ebooks I download?"
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1 of 1 people found the following review helpful:

Product Reviewed: The Resource Report
By: Mike Filsaime
Category: Free Downloads - All Members
Review Title: Don't you have enough people on your lists!
Date Reviewed: March 12, 2007
I have a lot of respect for Mike, he's an honest and giving marketer - but this was a pure list building exercise. The info was good to look at - if only for highlighting the sheer breadth of resources you need to have to compete in this market.

The sheer list of affiliate links left me feeling a little used!

There was no real meat though and it left me a little disappointed in all. Someone of Mike's caliabre and wealth can do a lot better. Time to give back a bit more I think Mike!
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3 of 3 people found the following review helpful:

Product Reviewed: 7 Steps to Job Search Success
By: Jason Adams
Category: Free Downloads - All Members
Review Title: Some basic information and good nuggets
Date Reviewed: March 12, 2007
Reviewer: Lee Lister 
As somene who sells successfully into the career environment - this is a reasonable introduction for career seekers. There are one or two good nuggets there but a lot of same 'ol and very basic information. Very little on resume writing.

The formatting of the book was extremely annoying - particularly from a company that should be perfect. The page was not justified, line spacing was random and references were made to other articles not given. Just looked hurried and thrown up.

Overall not something I would use.
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3 of 3 people found the following review helpful:

Product Reviewed: E-book Basics
By: Tim Whiston
Category: Free Downloads - All Members
Review Title: Good Information BUT Does Not Practise What They Preach!
Date Reviewed: March 12, 2007
Ok a good book about writing ebooks and using them for marketing but then they do not do as they say you should.

The formatting is poor.
There are no links.
There is no legal disclaimer.
There is no resale rights information
There is no mention of reselling/passing it on to make it viral.

This looks so much like a group of PLR articles put together quite well but with no understanding or knowledge of the subject.
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2 of 2 people found the following review helpful:

Product Reviewed: Jason Potash 900 Pound Gorilla Report
By: Jason Potash
Category: Free Downloads - All Members
Review Title: Very Interesting and Written in a Welcoming Different Way
Date Reviewed: March 16, 2007
The writing of this report is great - I felt as if I was sitting with an expert being shown some secret details. It is for the serious marketer who has some understanding of SEO and SEM.

As a prolific article writer, I am going to study the report in great detail and review my article marketing strategy.
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1 of 1 people found the following review helpful:

Product Reviewed: DNS Tools
By: DNSstuff, LLC
Category: Internet Marketing Resources & Online Business Tools
Review Title: Gem Site - Bookmark it
Date Reviewed: March 16, 2007
If you have a lot of domains and web sites this is one of those sites that has some great look up services. Used it a lot when I had problems with a registrar recently.

Have bookmarked it and go back there often.
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1 of 1 people found the following review helpful:

Product Reviewed: Press Release Principles
By: Andy Machin
Category: Ebooks - Silver & Gold Members
Review Title: Very Good Idea
Date Reviewed: March 16, 2007
I have done this with articles but not with press releases. Great idea with proof. Got the mind working and sprit fired up. Glad that is has Master Resale Rights as it will be a companion sale for another ebook that I wrote.

His site is still at #1 on Google.

My only suggestion is that he writes an ebook of his own on the subject to give a 3rd income stream!
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0 of 2 people found the following review helpful:

Product Reviewed: Squeeze Page Mastery
By: Louis Allport
Category: Audio & Video - Silver & Gold Members
Review Title: Another super video book from Louis
Date Reviewed: March 16, 2007
Louis just does great video training. I am glad that he is writing on squeeze pages - its a profitable skill to learn.
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6 of 6 people found the following review helpful:

Product Reviewed: PLR Riches Ecourse
By: Lisa M. Cope
Category: Free Downloads - All Members
Review Title: Some good basic information
Date Reviewed: March 25, 2007
I am not sure that this is the best way to present this information. A 7 day course on something that is not very deep is perhaps not an ideal way to entice new customers.

I see the information more as a list "sign on" ebook. For that you will need to buy the PLR rights but at only $7 that is not such a stretch.

I can't help feeling that someone who deals in PLR might already have this info though.

My suggestion would be to set the information up as an ebook aimed at "newbies".
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4 of 4 people found the following review helpful:

Product Reviewed: The Complete Newbies Guide To Selling Ebooks On Ebay And The Web
By: Richard Fenn
Category: Free Downloads - All Members
Review Title: Good Solid Information
Date Reviewed: April 06, 2007
Reviewer: Lee Lister 
Found this ebook very complete - a bit too much sometimes. Not sure that a newbie could digest all of it. As a seller of ebooks, I would like to be able to upsell some of the information included in the ebook - such as the marketing.

It would have been helpful to have page numbers and clickable links from the index.

This book is very useful and I think that it will appear on ebay very soon!
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3 of 3 people found the following review helpful:

Product Reviewed: Secrets To Niche Mastery Beyond Silo Structure And LSI
By: Jean-Philippe Schoeffel
Category: Free Downloads - All Members
Review Title: Teaser that is difficult to understand
Date Reviewed: April 06, 2007
Reviewer: Lee Lister 
This is a short ebook attempting to encourage others to buy a much bigger and more complex ebook and visit the web sites.

I'm sorry but it just did not inspire me. It's a complex subject that is not that well explained.
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1 of 1 people found the following review helpful:

Product Reviewed: Web 2.0 Revealed
By: Jeff Dedrick
Category: Free Downloads - All Members
Review Title: Good Information but......
Date Reviewed: April 06, 2007
Reviewer: Lee Lister 
So many adverts and links inside the book.

Jeff is a well known marketer and has provides some good solid information. The sheer volume of links and adverts was just too much.
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3 of 42 people found the following review helpful:

Product Reviewed: Google Adwords Primer
By: Richard Driver
Category: Free Downloads - All Members
Review Title: Some good basic information
Date Reviewed: April 06, 2007
Reviewer: Lee Lister 
Some good information - much of it "same ol" or can be got from the AdSense web site. Good for someone who is asking "what is AdSense?" but no real depth.

The poor formatting of the ebook drove me crazy!
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0 of 0 people found the following review helpful:

Product Reviewed: First Class Resell Rights Marketer 3 Pack
By: Edmund Loh
Category: Resell & Master Resell Right Packages - Gold Members
Review Title: Good Basic Information
Date Reviewed: April 12, 2007
Reviewer: Lee Lister 
This is aimed at the newbies and contains good basic information well set out. An awful lot of white space though!

Would be very useful as a give away to build your list - 1 per ezine.
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0 of 1 people found the following review helpful:

Product Reviewed: Murder Your Job
By: Fabian Tan
Category: Free Downloads - All Members
Review Title: Good Information But Difficult to Read
Date Reviewed: April 23, 2007
As mentioned before - this book needs proof reading and set out so that it is easier to find specific areas.

There is some good information in there - but I itched to rearrange some of it!

It does need monetorizing a little more and the title - must be use murder!
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9 of 11 people found the following review helpful:

Product Reviewed: The Power Profits Workshop
By: Tim Godfrey
Category: Free Downloads - All Members
Review Title: Oh This is Good!
Date Reviewed: April 28, 2007
Reviewer: Lee Lister 
Started reading this ebook - went past the first bit about setting up web sites real fast - that's necessary for newbies obviously. Then skidded to a halt.... thought it was going to be an ebook about the same old stuff BUT this book has NUGGETS of information all over the place. Lots of tips and tricks that you only learn from experience. This writer has been there and bought the T shirt. It was like sitting next to someone who is telling all their business secrets.

Just one thought though - not all countries have the same ideas about gambling web sites so check first that you are within the law before you launch your new web site.
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14 of 14 people found the following review helpful:

Product Reviewed: Get That Testimonial
By: M Janssens
Category: Free Downloads - All Members
Review Title: Could be good but
Date Reviewed: April 28, 2007
I can set up scripts but many people cannot and the installation instructions were very sparse. I would never sell this product as I would then spend ages either refunding money because people couldn't install it or supporting loads of questions from people as they did.

I am not really sure of its value - I would prefer to write to by buyers afterwards and ask for a testimonial - much more polite.

I really hate script installations that sneak in a website link as this one does!

All in all - not sure that I will be using this one. As stated before - needs a more work on the installation instructions before it is sellable.
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1 of 7 people found the following review helpful:

Product Reviewed: Website Conversion Mastery
By: Louis Allport
Category: Audio & Video - Silver & Gold Members
Review Title: Brilliant as always
Date Reviewed: April 28, 2007
Reviewer: Lee Lister 
I love Louis's stuff. Not only is it very well done but it is easy to learn from and thus sell.

Split testing - you hear about it and are never quite sure if you are doing it correctly. This will be great to work through and check against my own strategies. If you don't split test you should.

The only downside of this ebook is that it is an exe file. People are getting more and more nervous about opening them.

Keep up the good work Louis!
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1 of 1 people found the following review helpful:

Product Reviewed: Article Marketing - Video Crash Course
By: Lisa M Cope
Category: Free Downloads - All Members
Review Title: Good Stuff Once You Get To It
Date Reviewed: November 22, 2008
This is a very good product, particularly for a Freebie.
The videos are in flash so are quick to download and view. Unfortuantly to get to them you have to download a pdf, then download another link then unzip, ignore the doc that says "click here" and then click on the flash file. Not sure a newbie would be able to do that. This is meant to be constructive comment because this is a great package.
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0 of 0 people found the following review helpful:

Product Reviewed: Forum Marketing Secrets
By: Edmund Loh
Category: Private Label Right Products - Gold Members
Review Title: Good interesting stuff in here
Date Reviewed: November 22, 2008
Another good product from Edmund. If like many people you have heard about forum marketing but been a little unsure as how to go about it effectively without getting flamed then this book will reassure you and give you step by step instructions.
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0 of 0 people found the following review helpful:

Product Reviewed: 4 Best Selling Ebooks
Category: Private Label Right Products - Gold Members
Review Title: Some Very Interesting Stuff Here
Date Reviewed: November 22, 2008
At last something for the more experienced marketer! Some very detailed and interesting information about more intricate marketing that works because she proves it - and I've done it.!

If you are tired of getting the same old marketing sold to you in yet a another format - try this it's refreshing!
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