I love it when I get a software application that one, is simple to configure and two, easy to implement, and three, does what it is supposed to do.
Sonic redirect fits the bill and for me, it is the quickest and easiest way to cloak and track URL's.
This is great for checking my stats on any campaign in two clicks of a mouse.
Now it's not as fancy and detailed as other tracking software that I use but it gives me the basic info I need when I'm in a rush, which is almost always the case.
