Programming and Technical Work Done By Owner or Hired Out:
Owner
Time Invested Each Week Running Website:
1 Hour
Niche Market Target:
Crafters
Products And Services Offered:
Ebook - How To Have A Successful Craft Show And Avoid Embarrassing Mistakes
Average Number of Monthly Visitors:
300
0 of 0 people found the following review helpful:
Could be much improved by more content, August 25, 2007
Reviewer: Lynn Lopez
I can imagine that this would a raving success with people into crafts and hobbies of a similar nature. The site is basically a sales page for a product promising to provide help one succeed in craft shows, but apart from that, it also contains some sections that can draw in some interest and visitors as well, such as linked resources and articles. I think the article page could stand to be improved even more, though. More articles would be a nice start. It doesn't have to have hundreds of articles, but perhaps ten written works would sufficiently keep people interested and well-informed.
I was also hoping the site's design itself would be improved upon. For something promising craft show success, it would have been a nice touch if the site creator also took great care in presenting a pretty and polished website to the visitors. That would really impress people.
0 of 0 people found the following review helpful:
Relatively good sales copy, but…, October 10, 2007
Reviewer: Claire Madarang
This website appears to be designed to promote the book “How to Have a Successful Craft Show and Avoid Embarrassing Mistakes.” The sales copy is written in a very personal way. The headline, though surprising – as the writer may have intended – is a bit of an eyesore. Though there is a shock factor, yes, using very big fonts that run across the page does not look too professional. And though the headline gives the promise of solving a problem (of staging a successful, flawless craft show), the word “else” kind of slows down the reading, given that there is no other immediate mention of those other people. There is a testimonial later in the copy, though.
What makes this sales copy attractive to the prospective customer, though, is the incentives. There is the promise of the two free crafts e-books if you order the promoted e-book right away. And what makes this copy powerful is the money-back guarantee. So all in all, this copy is quite well-done.
To make the copy a bit more compelling, though, photos of successful craft shows may also be included.
Could be much improved by more content, August 25, 2007
