|
|
| |
|
|
|
|
1 of 1 people found the following review helpful:
| | | Product Reviewed: The Magic Formula | | By: Simon Hodgkinson | | Category: Ebooks - Silver & Gold Members | | Review Title: Hardly a Formula | | Date Reviewed: January 20, 2007 | | Reviewer: Kyle Manning | This product has a lot of accurate information. But I don't believe it lives up to it's title. A formula is a step by step plan.... - a road map -.....which this is not. This product should have been call "The Attitude Adjustment for Online Marketers" or something like that because the whole document is about changing the behavior of the marketer through attitude, action, etc.
So, it doesn't mean the information is no good, it just doesn't live up to the title. I found it quite a bit misleading. | |
|
| Comment By: Jeremy Gislason | Comment Date: February 02, 2007 | Good point, however, the object of any book is to get it read.
You did find the book was good.
Would you have been more keen to read it if the title had been "The Attitude Adjustment for Online Marketers" ?
Titles of any book are usually short and catchy in order to arouse curiousity. This is marketing:)
|
|
|
|
|
| |
|
|
